Ismail, Sukriah, 		Abu Bakar, Marina, 		Hussain, Hanizan Shaker, 		Anuar, Mohamad Saufee, AND 		Ali, Md Nasri.
"The Customer-Centric Approach: Evaluating Family Takaful Products at Fwd Takaful Berhad" <em>Journal of Entrepreneurship, Business and Economics</em> [Online], Volume 13 Number 1 (25 February 2025)