HOSEINI, Ayat; 						OTARKHANI, Ali; 						SHOKOUHYAR, Sajad Shokouhyar.
Evaluation of brand equity in software companies: Case Study of Chargon.
<strong>Journal of Entrepreneurship, Business and Economics</strong>, [S.l.], v. 4, n. 2, p. 182-200, nov. 2016.
ISSN 2345-4695.
Available at: &lt;<a href="https://scientificia.com/index.php/JEBE/article/view/49" target="_new">https://scientificia.com/index.php/JEBE/article/view/49</a>&gt;. Date accessed: 20 apr. 2025.